Perry & Company – A Denver Tradition, Welcomes Jim Walberg!
September 12, 2009 by Jim Walberg · 13 Comments
Jon Larrance, one of the partners of Perry & Company in Denver, Colorado – a top luxury real estate Brokerage, invited Jim Walberg to stop by for an hour or so today to share with his Realtors some of the winning blogging strategies Jim has been using to expand his real estate companies. Jim and Jon’s firms are members of Who’s Who In Luxury Real Estate and will be attending their annual Fall Conference which is being held this year at the Four Seasons Resort in Batechlor Gulch near Vail. Since Jim was flying into the Denver anyway, Jon snagged him for a couple of hours. Perry & Company is a learning organization realizing that their Realtors need to be on the cutting edge technology and how technology can be one of the key tools used to serve their clients at the highest levels possible for each transaction.
For over 30 years, clients of Perry & Co. have become friends and family. Over 85% of all of their business comes from former clients, friends and referrals from satisfied clients. Their mission is to bringing integrity and expertise to the doorsteps of their clients. They their team of professionals works together each day to make Perry & Co. the premiere real estate company in Denver.
Jim’s presentation was about how blogging creates opportunities to build relationships with people who want and need your services – ours is real estate. Blogging is a, “Citizen journalist writing about things they are noticing in their world and posting on to the internet several times a week.” He focused on the concept that, “Strategies beat rules everytime.” Some of the basic steps in creating a blog site and having it be something of relvance on the internation are;
1. Secure a URL for your Blog. The two URLs that I use for my Blog sites are; www.CaribbeanIslandsRealty.com and www.EastBayRealEstate.com . The names of Jim’s sites are very specific because of the target market he serves.
2. Read books that have been written by successful bloggers. Contact me and I will give you the titles.
3. If you are not a very good writer, take a class at your local community college on creative writing. Or, Jim has found the book, “The Everything Guide To Writing Copy” by Steve Slaunwhite, as a very helpful resource. Practice is actually the best exercise in becoming a good writer.
4. You must consistently write. Google and Yahoo! will ignore your blog site if you don’t have fresh content on it at all times. A Blogging coach is also a very good idea. In addition, Jim has contracted an internet blog site designer who I meet with once a month to review the latest design strategies for his blog sites.
There are also tools required for an effective blogging strategy. These tools include hardware such as a laptop, a digital camera, a FlipCam HD video recorder and more. In fact, Jim gave the Perry & Company Realtros a demonstration of the FlipCam so they could discover how easy it is to capture a moment in video and post it on YouTube for worldwide distribution. Here is the result of that demonstration ( a YouTube for you to watch.) …a Perry & Company YouTube!
Jim is now preparing for FIABCI’s International Real Estate Federation conference in Denver tomorrow. Jim has been asked to share his blogging strategies that has created a significant real estate presence in serving the needs of the Caribbean. More to come tomorrow. Until then…enjoy your weekend!
Related posts:
- East Bay Real Estate Blog Postings Create Unbelievable Results!
- 2009 Luxury Real Estate Spring Conference – Las Vegas
- East Bay Real Estate Blog Site Owner Selected By Viscape University For October 6th Teleconference!
Filed Under: Agents, Blog, Real Estate
Tagged: caribbean islands realty, Denver-real-state, Jim Walberg, Perry and Company, the bay area team
Jim – thank you so much for your time yesterday – we all left very inspired!
Jim’s talk was extremely insightful. We tend to get so caught up in the details of technology, and his approach makes is so simple and easy! Thanks Jim!
Hi Gina…thank you for your very kind acknowledgment. Having this article show up #5 on Page 1 of Google with just one posting is a demonstration of the power of becoming relevant on the internet. Contact me anytime.
Hi Heather…the real deal is just knowing what to do. That is the truth for any aspect of our personal and business lives. Creating relevance on the internet takes work, but the payoffs are enormous. I look forward to our next time together.
Jim,
Thank you so very much for your time yesterday. I admit I have not taken advantage of all that is available to us. I am excited about exploring. I also anticipate contacting you for further information. Thank you again for your time and sharing your knowledge!
Hi Mary…thank you for your kind remarks. You know it was my pleasure to take Jon’s invitation to show up for an hour or two. Contact me any time. I would be glad to share with you whatever is working for me. Enjoy every moment of your weekend.
Jon Larrance had difficulties getting his comments posted. Here is what he said regarding our time together at his Denver Brokerage. “Thanks again for taking time out of your busy schedule yesterday Jim to share a bit of your vast blogging knowledge with our select group of Perry & Co Realtors. My hope is that your enthusiasm has inspired some of them into blogging action, motivating them to create some web content about the Denver, CO real estate scene. I hope you are having a great time at the FIABCI conference, and I look forward to seeing you on Monday at the LuxuryRealEstate.com conference (and sharing more blogging strategies with you). Also I’m looking forward to your Virtual Office presentation with the Aussies Simon and Michael of Marquette Turner.”
Jim,
Thanks for the heplful hints, real life success stores, and inspiration! You are truly an example as to why blogging is quickly transforming the way we do business. Thanks again for your time and see you in Vail!
Hi Jim
I looks like you’re having a very successful trip to Colorado!
I’m glad your strategies went down well with Jon and his team at Perry & Co.
I’m looking forward to catching up with yourself (and Jon of course) at the Conference here in Vail.
See you both soon,
Simon
Hey Simon…how fun to have you check in on the fun time we had at Perry & Co last Friday. We are very excited about sharing this annual event with you, Michael and Christine. We have some fun events already planned. Until then…fair winds!!!
Hi Courtney…thank you for your kind comments about our time together in Denver last Friday. It is always my pleasure to share whatever we are doing in the world of internet marketing. It has changed our entire business. My best to you with your future successes.