December 10th 2007
A Surprise Guest At The San Francisco Auto Show!
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The 2008 GT-R Nissan was snuck in to the back door of the Auto Show this past weekend!
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I had my monthly breakfast with my dear friend and client, Wally Birchfield – Nissan’s Regional V.P. – Northwestern Region. Our conversations focus on many different life topics. But, this morning they focused on how to create extraordinary customer service moments for our clients – his in the car business, and mine in the residential real estate business. We both enjoyed reviewing Jeffrey Gittomer’s book, “Customer Satisfaction Is Worthless” – a book I know you all will enjoy if you are in any aspect of the customer service business. Wally also views his car dealers as his key customers and he surprised and delighted them last week by taking them and their wives to San Francisco for a visit to the San Francisco Auto Show. The purpose of this field trip was to introduce the Bay Area to the new Nissan GT-R concept car that is about to go into a limited production worldwide – only 10,000 will be built. The car enthusiasts will go head over heals regarding this monster road race car.
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Whether on the road or the racetrack, the GT-R has always represented ultimate performance combined with handling qualities that stay faithful to the driver’s wishes, in all conditions! At the Tokyo Motor Show in 2003 Nissan announced the next-generation GT-R would be rolled out in 2007 and now it is here! The production model is now only two years away. With the reveal of the GT-R PROTO they have rocked the racing world with a performance racer modified for the road.
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The GT-R PROTO U-Tube provides for the first time a clear indication of the final design direction for the production model to be launched in 2007, the first all-new GT-R in eight years! Stay tuned. I will be having breakfast again with Wally Burchfield in the next few weeks. I will update you regarding how someone in the East Bay can get in line to purchase one of these monster road racing performance cars. Let me know if you want more information.
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