Home Selling Tip: Staging Matters!

By: Jim Walberg, staff writer for The Bay Area Team

Statistics confirm that staged homes sell faster and for top dollar.

Staging is a strategic marketing tool designed to show a property in its best possible light. Professional stagers believe in the power of home staging, and we completely agree with them.

According to the Real Estate Staging Association, professionally listed staged properties simply look better; spend 73 percent less time on the market; typically sell for more money; end up on buyers’ “must see” lists; are viewed as “well-maintained;” and have fewer concessions requested of the seller. Only 10% of home buyers can visualize the full potential of a non-staged home. First impressions count. Buyers typically form their opinion in the first two minutes of touring a home. Continue reading